FROM MIITU YOU
“To live content with small means; to seek elegance rather than luxury, and refinement rather than fashion (…); to listen to stars and birds, babes and sages, with open heart, to study hard, to think quietly, act frankly, talk gently, await occasions, hurry never. In a word, to let the spiritual, unbidden and unconscious grow up through the common — this is to be my symphony.”
– William Henry Channing
We are linen lovers and SIMPLE LIFE enthusiasts, a young company, which right from the beginning was intended to be a brand with a difference… to make a difference. With that in mind, right at the onset of idea, we decided to employ the values of our hearts to create an impact beyond just a product line, to offer a valuable contribution to the world at large, to educate, inspire and spread LOVE. Clothes just happened to be our medium for the message of living in harmony with Nature, bringing back the lost equilibrium in LIFE by resurrecting the old fashioned ways of being.
Not necessarily having much to do with the fashion world all together? Quite the opposite! We believe the time is now to be aware of what we eat, what we say or what we do, as much as of what we wear. THIS is the time to make simple, holistic and healthy life choices, fashionable again. We have chosen linen to carry the message of AWEARNESS, as it offers far more than a beautiful summer wardrobe. It will introduce you to a special kind of style… a LIFESTYLE, where what you wear brings you closer than ever before to the BEAUTIFUL SIMPLICITY OF LIVING.